The roller coaster ride the floriculture market has experienced over the last few years has, to a large degree, mirrored the changing consumer landscape. Because
Category: Floriweek
The High Court has prohibited the Kenya Revenue Authority (KRA) from imposing Value Added Tax (VAT) on transport services for unprocessed agricultural produce. This ruling
The next edition of Ethiopia’s premier international horticulture and floriculture trade fair has been announced and is set to take place from Tuesday, April 1,
We are pleased to announce that January in the new year will mark the launch of the Flori Risk Assessment (FRA). This new sector-wide tool
From a historical perspective, agriculture and horticulture are prime examples of industries that had always worked in collaboration with nature until post-WWII, when chemists and
Royal FloraHolland’s newly appointed CEO Pieter Bootsma highlights 2025 as a critical year for the world’s largest floral trade hub, promising growers and buyers more
As the year draws to a close and the holiday season unfolds we bring you this year’s final issue of Floriweek. To our cherished readers,
Imagine walking into a florist’s shop, your eyes drawn to the vibrant petals of freshly cut flowers, their colors in full bloom. You reach out
by Prisca Mwangi A unique approach to soil management that earned them the Kenya Flower Council (KFC) Floriculture Pinnacle Award, reflecting a profound understanding of
Vibrant colors make carnations well known and widely popular. Yet, they are also prone to rapid deterioration and have a short vase life. Vidre+™ technology