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Category: Market

Market

Dutch Royals Strengthen Kenya-Netherlands Trade Ties

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King Willem-Alexander and Queen Máxima of the Netherlands recently visited Kenya on a three-day state tour, reinforcing the long-standing trade and diplomatic partnership between the

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Market

Turkish Cargo Named Fastest-Growing International Cargo Airline

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Turkish Cargo was recognized as the “Fastest-Growing International Cargo Airline of the Year” for its exceptional performance in the air cargo industry. The award was

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Market

How Branding Elevates Plant Value

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Branding plays a vital role in shaping customer perceptions and influencing purchasing decisions across industries. While widely recognized in other sectors, branding is also becoming

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Market

Milestone Towards 100% Certified Sustainable Floriculture 

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Clarity for small-scale growers and clear sustainability regulations for all growers  With the launch of a certification scheme for small-scale growers from the Floriculture Sustainability

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Market

Kakuzi Expands Fresh Produce Growth and Strengthens Agribusiness in Kenya

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Kakuzi Plc is enhancing its engagement with policymakers and public sector stakeholders to boost agricultural economic growth, with a particular emphasis on fresh produce. During

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Market

KEPHIS to Enforce Vessel and Container Inspections to Strengthen Trade and Biosecurity

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The Kenya Plant Health Inspectorate Service (KEPHIS) is set to implement a rigorous inspection program for sea vessels and containers before they are offloaded at

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Market

The Growing Global Impact of International Women’s Day on the Flower Industry

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International Women’s Day, celebrated on March 8, has grown into a significant occasion worldwide, honoring the social, economic, cultural, and political achievements of women. Traditionally,

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Market

Pieter’s Perspective

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We give the floor to Pieter Bootsma, CEO of Royal Flora Holland. In this monthly column, he shares his perspective on the past month. February

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Market

Tips for communicating your certifications to buyers

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Growers and buyers are working daily to make the sector future-proof. Growing and trading sustainable flowers and plants is an important part of this. Certification

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Market

International Women’s Day: A Surge in Flower Sales?

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International Women’s Day, observed annually on March 8th, celebrates the social, economic, cultural, and political achievements of women worldwide. In recent years, it has grown

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