The National Agricultural Export Development Board (NAEB) in collaboration with IDH project, flagged off the first reefer container shipment of avocados by sea. IDH, The Sustainable Trade Initiative, is an organisation (Foundation) that works with businesses, financiers, governments and civil society to realise sustainable trade in global value chains and facilitates private sector access to international markets. The shipment alternative, diverting from airfreight to sea freight seeks a long-term business partnership with international buyers.
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