
United Selections has named Ermias Argaw as its new Regional Sales Manager for Ethiopia, effective June 2025.
In his new role, Ermias will spearhead initiatives aimed at strengthening the company’s footprint in the Ethiopian floriculture sector.
“We’re excited to have Ermias on board,” said Jelle Posthumus, CEO of United Selections. “His deep understanding of the industry and commitment to quality make him an excellent addition to our team as we continue to grow our presence in Ethiopia.”
His responsibilities will cover a range of key areas, including guiding clients on variety selection for Ethiopia’s growing conditions, overseeing trial follow-ups, conducting regular farm visits, handling sales negotiations, and promoting United Selections’ varieties across the Ethiopian market.
Ermias will be making his first official appearance with United Selections during the IFTEX trade fair in Nairobi, scheduled for June 3 to 5, 2025. Visitors can meet him at stand B5.01 to catch up on the company’s latest variety introductions and market developments.
For more details:
www.united-selections.com