Trade Fairs Lighting the Path to a Sustainable Future

December 4, 2025 

PHOTO: Naivasha Horticultural Fair

Kenya’s agricultural heartbeat has been thundering across the country this year from Naivasha to Nairobi to Kirinyaga as a series of trade fairs redefined the future of farming, floriculture, and agribusiness. More than exhibitions, these gatherings became meeting points of passion and purpose, where technology met tradition, and where farmers, innovators, and policymakers came together to reimagine Kenya’s place in global horticulture.

The Naivasha Horticultural Fair: Where Business Meets Community
At the lush Naivasha Sports Club, the Naivasha Horticultural Fair (NHFair) reaffirmed its status as Africa’s largest and most vibrant horticultural event. With nearly 12,000 visitors and over 250 exhibitors under the theme “Nurturing Innovation for Sustainable Growth,” the 2025 edition was a living showcase of Kenya’s agricultural resilience.

Walking through the fair felt like strolling through the farms of tomorrow; smart irrigation systems, bio-based pest solutions, post-harvest innovations, and digital crop management tools drew crowds of growers and exporters alike. “The fair gives us a platform to meet real decision makers,” said a representative from Majitec. “We don’t just sell products; we share solutions for the next generation of farmers.”

But the NHFair’s soul lies in its humanity. Through the NHFair Trust, proceeds from the event support local schools, health clinics, reforestation programs, and the Naivasha Safe House for women and children. A teacher from one beneficiary school shared, “We now have clean water in school; attendance has improved, and our children are healthier.”

A survivor at the Safe House echoed that sentiment: “When I came here, I had nothing. Today I have skills, confidence, and a future. This fair isn’t just about flowers; it’s about saving lives.”

Still, amid the optimism, industry leaders voiced frustration over mounting taxes and overlapping regulations. NHFair Chairman Richard McGonnell cautioned that rising costs threaten Kenya’s global competitiveness. “We need to focus on enablers, affordable soil testing, better seeds, efficient logistics,” he said. Yet, hope prevailed. The fair ended with a shared conviction that with the right support, Kenya’s horticulture will continue to bloom beyond measure.

Nairobi Trade Fair: Bulls, Bids, and Big Ideas
At the Nairobi International Trade Fair (NITF), held at the Jamhuri Showgrounds, agriculture took center stage in a grand display of tradition meeting innovation. Under the theme “Promoting Climate-Smart Agriculture and Trade Initiatives for Sustainable Economic Growth,” the fair attracted over 300 exhibitors and nearly 600,000 visitors, from smallholder farmers to global agribusiness investors.

While the spirited livestock auctions stole the headlines with President William Ruto and other leaders bidding millions for Borana bulls, the real story was in the ideas that filled the pavilions. From solar-powered irrigation and drought-tolerant seeds to regenerative soil practices, exhibitors showcased practical tools to help farmers weather climate shocks.

ASK Chairman Joseph Mugo summed it up: “This fair is more than a showcase; it’s a movement. It’s where tradition meets transformation.”
Workshops turned the event into a classroom of possibilities. Farmers learned about water harvesting, organic soil enrichment, and drone-assisted crop monitoring. Youth- and women-led enterprises introduced apps offering real-time market prices and solar milk chillers for smallholders a proof that agriculture is no longer a fallback but a frontier of innovation and enterprise.

Agitech Grand Expo: Technology Takes Root in Kirinyaga
A few kilometers away, the focus shifted to Kirinyaga County, where the Agitech Grand Expo 2025 gathered thousands under the banner “Safeguarding the Future of Agribusiness Through Sustainability.” At Agitech Seedlings in Mwea, the Expo showcased hybrid seeds, organo-mineral fertilizers, and smart irrigation systems that promise to redefine smallholder productivity.

PHOTO: Agitech Grand Expo in Mwea, Kirinyaga County

Interactive demos allowed farmers to test regenerative farming techniques firsthand, while expert sessions linked them to agronomists and researchers. “Agitech is not just about technology; it’s about transformation, a convergence of ideas, innovation, and impact,” said Patron Dr. Peter Karanja.
Building on last year’s success, Agitech reinforced Kenya’s push for climate resilience and self-sufficiency. Partnerships between private firms, including Yara, Bayer, Osho, Corteva, and BASF and local agripreneurs symbolized a growing synergy between science and the soil.

One of the government officials in attendance reminded attendees that agriculture is central to Kenya’s Bottom-Up Economic Transformation Agenda: “You are the solution, and the government is ready to partner with the private sector.”

A Country in Full Bloom
From Naivasha’s human stories to Nairobi’s innovation and Kirinyaga’s technology, one message resonated across all three fairs: Kenya’s agricultural transformation is not a dream; it is unfolding in real time.

Each fair, in its own way, planted seeds of progress, nurturing partnerships, empowering youth and women, and showcasing Kenya’s unique blend of innovation and heart. As one young farmer put it, standing beside his greenhouse model in Mwea, “When we learn, we grow and when we grow, Kenya blooms.”