Q : For export, Flowers must be packed. Kindly discuss the importance of quality cartons in packaging of flowers?
A: The quality of a carton is important as it determines the state in which the produce will reach the market. A good quality box should be able to withstand the harsh conditions in the supply (cool) chain. The primary purpose of a carton is to protect, preserve and ship the produce to the market in top quality sustainably- in as near perfect condition as possible-allowing for good returns.
It is pointless to put so much effort in getting a quality produce from the farm only for it to arrive in bad state in the target market due to poor quality packaging fetching low returns and being subject of claims etc.
Q: For a layman, a carton is a carton; briefly discuss factors to consider when choosing the best carton for flowers?
A: A box is a box to a layman however you could have two boxes constructed of the same quality material (paper from same sources) but the resulting box could be very different in terms of capability- or ability to perform in the hostile conditions that it is subjected to.