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Category: Market

Market

Dutch Flower Awards 2024 – KP Holland

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During the Trade Fair Aalsmeer, the Dutch Flower Group (DFG) puts growers in the spotlight with the presentation of the Dutch Flower Awards. This offers

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Market

The Importance of Certifications in Tapping into Challenging Export Markets.

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Certifications have become essential for flower exporters aiming to penetrate the international market. Several consultants are leading the way in this area, offering guidance to

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Market

Taxation Slowly Eroding Flower Growers Competitiveness

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For a long time, VAT refunds from the Kenya Revenue Authority (KRA) have posed significant challenges for Kenyan exporters. Over the past decade, exporters have

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Market

Mount Kenya Sprouts Inspires European Buyers

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Diversity is flourishing at the base of Mount Kenya, where Mount Kenya Sprouts captivates European buyers with a vibrant array of “summer flowers.” With the

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Market

Import Promotion Desk Showcases a Floral Highlight – the ‘Flor de Inirida’.

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IFTF 2024 will showcase tropical flowers and roses sourced from Colombia and Ecuador, along with summer blooms from Kenya. The Import Promotion Desk (IPD) is

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Market

How is Traceability Reshaping Consumer Expectations in the Flower Sector?

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The flower industry is a global business that involves the production, distribution, and retail of flowers and ornamental plants. With increasing consumer awareness about the

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Market

Six Strategies for Marketing Flowers to Gen Z

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Marketing flowers to Gen Z may seem tricky at first, but it can be a fun and creative challenge. Born between 1997 and 2012, this

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Market

Record Number of Flower Growers at this year’s IFTF Expo!

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Amsterdam, Wednesday, October 16 – This year’s International Floriculture Trade Fair (IFTF) is poised to be the largest ever, featuring 151 flower growers from around

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Market

Floriforum: “Cultivating Sustainability Together – Shaping Tomorrow’s Floriculture”

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Keynote speaker announced Union Fleurs – International Flower Trade Association and FSI – Floriculture Sustainability Initiative are pleased to announce Jan van Dam, CEO of

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Market

Jambo Jet Cargo: Elevating Kenya’s Fresh Produce Exports

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Jambo Jet, traditionally known for its low-cost passenger services, is swiftly expanding its cargo operations.  Specializing in fresh produce logistics, the airline’s cargo division has

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