It was pomp and dance as flower growers welcomed the entry of a first class nematicide for ornamental products. The launch came with an almost audio recorded oratory of Marcel Breedeveld, Product development Manager, Europe Africa Middle East, Lawn and Gardens not previously heard in Kenya.
In a more theatrical way, Mr. Breedeveld said, “In today’s growing environment- with constantly shifting social, economical, environmental and market priorities, every grower would vote for a product with significant crop enhancement effects through increased root mass and greening effect on leaves. In addition it should lead to more vigorous, healthier and higher yielding crops”.