November 06, 2025
Floritic, a game-changing digital market platform, was unveiled during the Trade Fair Aalsmeer 2025 and is set to transform the global floriculture and fresh produce markets. Floritic harnesses cutting-edge blockchain technology, AI-powered pricing algorithms, and comprehensive Track & Trace systems to enable faster, more transparent, and equitable trade among growers, exporters, and buyers worldwide.
Designed with the mission to empower producers, Floritic offers an inclusive, secure marketplace that promotes independence and profitability in the floriculture industry as well as across sectors handling fruits, vegetables, and ornamental plants. By using smart contracts and escrow-backed payments, the platform ensures every transaction is verifiable and traceable from end to end, building trust and efficiency in the supply chain.
One distinctive feature of Floritic is its open, API-first architecture, making it adaptable to all perishable goods markets. Beyond floriculture, it extends the benefits of real-time pricing, logistics optimization, and financial tools to a broader agricultural ecosystem.
Furthermore, Floritic reinvests 5% of its annual commission revenue back into the grower community as loyalty bonuses, fostering sustainability and growth.
The first product category on Floritic is entirely dedicated to the ornamental sector: fresh flowers and plants. The platform promises high-quality, freshly harvested products at the best prices, directly from grower to customer.
According to one of the employees, the platform complements existing marketplaces rather than competing, by providing vital digital infrastructure that enhances grower profitability and unlocks new global market opportunities with full transparency.
Already accessible in key regions including the European Union, Middle East, Kenya, the United Kingdom, Türkiye, and Turkic countries, Floritic is ready to lead the next chapter in digitizing agricultural trade, bringing growers and buyers closer with technology that champions trust, fairness, and global connectivity.
For more information, visit Floritic