HortiFlora 2026: Ethiopia’s Global Horticulture Spotlight

February 05, 2026 

The HortiFlora Expo 2026 scheduled for March 24-26, 2026, at the Addis International Convention Center (AICC) in Addis Ababa, Ethiopia, is set to reinforce Ethiopia’s position as a dynamic hub in Africa’s horticulture and floriculture value chains, attracting growers, exporters, buyers and agribusiness leaders from around the world. Organized by HPP Exhibitions in collaboration with the Ethiopian Horticulture Producers Exporters Association (EHPEA), the event is widening its footprint to showcase flowers, fruits, vegetables, seeds and related agri-technologies.

With a track record of strong international participation, HortiFlora 2026 will bring together industry players from Europe, the Middle East, Asia and across Africa. The expo serves as a robust platform for business-to-business engagements, featuring structured buyer–seller meetings, networking sessions and opportunities to explore new export markets. Attendees can expect a focus on quality, traceability and reliable supply chains, underscoring Ethiopia’s growing reputation as a reliable supplier in global horticulture.

A broader scope and annual cadence mark a new chapter for the expo. The 2026 edition expands beyond traditional floriculture to feature fruits and vegetables, reflecting Ethiopia’s rising production in fresh flowers, produce and agri-inputs. This evolution aims to strengthen export potential, stimulate the economy and sustain employment growth in the sector as the country positions itself as a leading international horticulture hub.

Key topics at HortiFlora 2026 are expected to include production efficiency, sustainability standards, cold chain infrastructure and market access solutions. The expo also highlights innovations in farming techniques, post-harvest handling and logistics, which are crucial for maintaining quality from farm to export markets. For exhibitors and visitors, the event offers a unique opportunity to connect with industry leaders, identify emerging trends and forge long-term partnerships.

Ethiopia’s horticulture sector has benefited from climate advantages and ongoing infrastructure investments, enabling rapid export growth in floriculture and complementary crops. As the country broadens its export portfolio, HortiFlora 2026 reinforces its role as a strategic showcase for sustainable agriculture, technology transfer and international collaboration in the horticulture space.