Flowers may be timeless, but the world around them is anything but. In an era of shifting trade routes, unpredictable policies, and rising global uncertainty, the floriculture industry faces both unprecedented challenges and extraordinary opportunities. That’s why the International Floriculture Trade Fair (IFTF) 2025, taking place November 4–6 at Expo Greater Amsterdam in Vijfhuizen, Netherlands, is more than just a showcase of blooms. It’s the world’s most essential gathering for connection, collaboration, and charting the future of flowers.
A Neutral Ground in a Changing World
As global markets adjust to new realities, IFTF continues to stand as a stable and neutral platform where the international floriculture community can come together. For businesses looking to strengthen resilience and visibility, the fair provides not just access, but true global perspective.
Building on Record Growth
Riding the momentum of its most successful edition yet, IFTF 2025 promises to reach even greater heights. Last year saw a 10% rise in international exhibitors and participation from across every major floriculture hub: South America, Africa, Asia, and Europe. National pavilions from Colombia, Ecuador, Ethiopia, and Kenya showcased not only variety, but also the deepening of vital trade partnerships.

More Than Flowers: A Glimpse Into the Future
Covering over 25,000 square meters, IFTF is a stage where innovation meets artistry. Sustainability, technology, and design drive the conversation, offering visitors a look into what’s shaping the flower trade of tomorrow. From eco-friendly packaging and water-wise cultivation systems to groundbreaking varietal development and breathtaking floral art, the fair offers insights that go far beyond beauty.
Five Reasons You Can’t Miss IFTF 2025
- Expand your global network in one central hub.
- Strengthen supply chains through direct engagement with growers, breeders, and suppliers worldwide.
- Gain real-time insights to navigate today’s challenges and tomorrow’s opportunities.
- Showcase your story to a global audience committed to sustainability, craftsmanship, and community.
- Discover what’s next in varietals, logistics, technology, and design.
Plan Your Visit
Just minutes from Schiphol Airport, Expo Greater Amsterdam is ideally positioned for international visitors. With thousands of floriculture professionals expected, early registration is essential to secure your place at this unmissable global gathering.