Record Number of Flower Growers at this year’s IFTF Expo!

Amsterdam, Wednesday, October 16 – This year’s International Floriculture Trade Fair (IFTF) is poised to be the largest ever, featuring 151 flower growers from around the globe, a significant rise from last year’s 137, reflecting a 10% growth. Exhibitors represent 13 countries, and for the first time, flower growers will make up over half of all participants, increasing from 47% to 53%.

Uganda

Uganda is making its debut at the expo, showcasing six growers in a national pavilion. Ethiopia continues to expand its presence, bringing in more exporters, while Kenya shows the most remarkable increase, with a substantial number of growers participating. This includes two national pavilions—one from the Kenyan Agriculture Ministry and another from the Kenya Flower Council—alongside many individual stands from Kenyan growers, underscoring the country’s commitment to the flower industry.

South America

South America is also well-represented, particularly by Colombia and Ecuador, which together will host 98 growers, marking a 5% increase from last year and making them the two largest contributors from the continent. With a notable rise in participation from African growers, especially from Kenya and

Ethiopia, the “big four”—Colombia, Ethiopia, Ecuador, and Kenya—are solidifying their positions as leading suppliers of cut flowers globally. With visitors arriving from over 125 countries, IFTF is reinforcing its reputation as one of the world’s premier cut flower trade fairs.